Why Co-op Marketing?

The concept of a cooperative is that everyone pitches in for the continued internet marketing of the main directory site. This will generate a high profile website that will be highly recognized and a true source of current information for residents and visitors. It is much easier to market a directory of websites such as this then it is for just promoting a single site. The more members and sponsors the more marketing we can do.

• Linking between the members and the directory resulting in more shared traffic overall
• Cost Sharing in a Pay-Per-Click Search Engine Marketing Plan
• Traffic Sharing of Organic Search Engine Results
• Divides the cost of print and radio media advertisements
• Brand Recognition through window decals in local businesses
• Prospect Email Collected by VIP Coupon Book Download
• Future Ideas - Vehicle Wraps - Billboards

How Much Does It Cost?

The marketing rates are figured annually and with a higher participation level the more we will be able to expose dahlonega411.com to the surrounding areas. We will infuse over 60% of the revenue collected from memberships back into the direct costs to pay for the advertising campaigns every year. This is done for the benefit of a visitor so they do not have to be bombarded with advertisements from other “external” companies. All site advertisements will be for a member of the cooperative only.